Amazon completes acquisition of head of Middle East E-commerce

　　Dubai based online retailer Souq.com The sale to Amazon has been completed,it said on Monday.The$650 million deal was first announced in March,and it gives Amazon a successor Souq.com Leading position in the Middle East and North Africa,accounting for 78%of the regional e-commerce market share.

　　Souq.com Both companies are committed to"the next phase of integration to provide customers in the region with rich products and faster services,"and users can now log in using their Amazon accounts,a joint statement said Souq.com Website."This is an exciting moment in the development of e-commerce in the region."Souq.com"Integrating Amazon technology and global resources with our local expertise will help us deliver superior service to our customers,"said Ronaldo mouchawar,co-founder and executive officer Russ grandinetti,senior vice president of Amazon's international consumer business,said:"we're happy to be able to serve our customers in the Middle East and we're trying to quickly integrate customer experience and execution Souq.com And Amazon to provide customers in the Middle East with an improved shopping experience."

　　Emaar malls,the retail arm of Emaar,Dubai's largest listed real estate company,earlier reported Souq.com China's Alibaba and Majid al Futtaim,a retail group in China,have also expressed interest in online retailers with a$800 million bid.It is understood that,Souq.com There are about 45 million visitors a month,covering 31 categories and 8.4 million products.

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